Premium packaging does not have to come at an exorbitant cost! There are many creative ways to reduce the cost of your packaging while maintaining a luxurious fitness that do not include using costly options such as enhancing printing.
It is a commonly know fact that packaging can increase competitive advantage over another product through its appearance and how appealing it is to the eye. Packaging that stands out on the shelf can catch a consumer’s attention over it’s neighbouring product.
In the case where you might not have a big budget, you can still access cost-effective premium packaging with the following tips:
Choose paper over plastic or rigid board!
Folding carton is less costly than rigid board. It is customizable to your liking, shape and style. It is also eco-friendly and are easily folded to create different features. Different types of papers are available to create various effects.
Go small!
Smaller boxes are not only more affordable; they also cost less to ship! The size of your box impacts the cost directly. Based on size only, a larger box can be more expensive than a smaller box – the less amount of paper youuse, the less it will cost! A tip from the experts: ensure that the box is adjusted to the size of your product and you don’t have extra unneeded space.
Minimalism can offer grandiose appeal!
Going small can allow you to focus on the artwork and the design of the box. You can therefore focus on sophistication and class, which is trending among many luxury brands. Our team of industry experts can help you create the shape you need for your box, while being creating a final product that stands out from its competition.
Texture, texture, texture!
Finally, final touches such matte laminations and soft touch finishes can give that extra sophisticated touch you might not have thought possible on a budget! Play on your customer’s sensory feel by finishing your box with a varnish that can be glossy, matte or soft touch. Read more about the different types of laminations available at Netpak here.
Netpak: Printed Folding Carton Experts. Contact us today for a quote: sales@netpak.com | CANADA – USA 1-866-399-8544